Our Team

Eric is a relationship-focused professional with more than 12 years of experience across fintech, telecommunications, and FMCG, including Coca-Cola. With a Bachelor of Commerce in Marketing and a strong background in data and customer engagement, he brings both analytical insight and a genuine commitment to helping practitioners succeed. 

As Practitioner Relations Manager for the region, Eric is a trusted point of contact for practitioners helping with product questions, orders, account support, and connecting practitioners with Whole Food Practice webinars, training, and educational opportunities. He works closely with practitioners to make sure they have the information, resources, and support they need to better serve their patients.

Eric enjoys working with data and finding ways to turn information into meaningful insights, but what he values most is building genuine relationships and helping people. Outside of work, Eric enjoys cooking and spending time with his family. He is a husband, a proud father to a beautiful daughter, and a leader who believes in serving others with integrity and purpose.